Startup StoriesStartup Stories
What Motivates Me? Our Team

What Motivates Me? Our Team

Our team is full of exceptional, driven people who make Blaze magical. Here's how we've hired, nurtured, and motivated such a remarkable group from day 1 to hypergrowth.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
Why Brand Matters: How We Built a True Brand Moat at Blaze

Why Brand Matters: How We Built a True Brand Moat at Blaze

Most founders overlook brand, at a huge cost to growth and retention. Here's why that's a mistake, how we created a standout brand, and how you can too.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
Why AI Content Usually Sucks—And How We're Fixing It

Why AI Content Usually Sucks—And How We're Fixing It

How do you build an AI with taste? It's just as hard as it sounds, but we're making it happen, one daily content review at a time.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
How we build product at Blaze

How we build product at Blaze

Great founders build intentional, bold product culture into their companies' DNA from Day 1. Here's how we've done it.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
My CEO User Guide

My CEO User Guide

Every great leader should have a CEO User Guide - it tells your team how to work and communicate with you, and helps you retain your best people. But writing one is tough. Here's my template.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
Surviving 2025: A Small Business Owner's Guide

Surviving 2025: A Small Business Owner's Guide

The constant threat of tariff chaos and a recession mean 2025 is the most challenging year for small businesses in decades. But there's a silver lining.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
How to Do More in 24 Hours Than Anyone Else

How to Do More in 24 Hours Than Anyone Else

Being productive means ruthlessly prioritizing, taking care of yourself, and having enough trust to delegate. It's a lot harder than it looks - here's how I do it.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
The "founder-market fit" trap

The "founder-market fit" trap

Want to start the next unicorn? Forget about building for your friends. Here's how you can think bigger and build what people really need.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
Our Master Plan

Our Master Plan

Great founders call their shot. Here's my vision for Blaze, and why I think it's going to rewrite the rules of our entire economy.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
The Wall

The Wall

Startup life means facing walls - intimidating barriers that make you question everything at 2am. These 3 core skills have pulled me through my darkest moments and will help you scale your own walls and win.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
If you want to be a founder, don't make these 10 mistakes

If you want to be a founder, don't make these 10 mistakes

You'll inevitably make mistakes as a founder. Hopefully this helps you learn from them faster and stay alive long enough to scale.

Adam Nathan
Adam Nathan
Startup StoriesStartup Stories
Speed is the ultimate startup weapon

Speed is the ultimate startup weapon

Talking about going fast is easy. Actually executing relentlessly month after month is the hard part. Here's how we do it.

Adam Nathan
Adam Nathan
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